Case Study

Lead generation amounted in over $300,000 of new client revenues, on a $10,000 marketing investment

An international leader in engineering and design services, Thinkpath partners with clients to offer customized solutions that ensure project success.

Corporate material that would promote their company, and help potential clients understand what makes them unique from others in the field.
Marketing support for a senior management team and their plans to educate potential customers on Thinkpath’s offerings, as well as to promote the company and its business.

Research both from their existing clientele as well as from customers who they had approached for business, but who did not use them. This intense investigation identified their project management process, ‘ThinkQ’, and software, ‘ThinkPro’, as their unique offerings and primary selling features.
A new brand campaign which included a modular corporate brochure, with product line brochure inserts breaking down their service offerings, a website, lead generation program, methodology map and other marketing materials.
Lead generation amounted in over $300,000 of new client revenues, on a $10,000 marketing investment, prompting Thinkpath to graduate to and pursue phase II of the marketing proposal.